Episode 12: Mastering MSP Growth: Marketing & Sales Strategies

Welcome to the latest episode of IT On Call, hosted by Ross "to the rescue" Feldman with special guest Harrison Barron. The delightful spring weather in North Carolina only adds to the dynamic conversation about the growing business landscape in Charlotte, a city with an impressive daily influx of new residents.

Ross and Harrison explore the rise of Managed Service Providers (MSPs) in the city and beyond, illustrating the vital role MSPs play in managing business tech needs and mitigating risks. They delve into Harrison's journey from Long Island to North Carolina, highlighting his success in MSP sales and digital marketing.

The episode further ventures into the use of AI in modern business practices, showcasing how AI is essential for achieving effective sales strategies and enhancing productivity. Ross and Harrison emphasize the endless opportunities available in Charlotte's booming tech ecosystem.

Join the conversation as they discuss the significance of leveraging modern tools like CRMs and AI to reach new heights in business success, and don't miss the chance to learn about exciting networking events like Tech on Tap designed for MSP professionals.